Over the last few years, blogging has taken off in popularity. Should you or your business join the web blogsphere? Well as a web design and development company, we get many requests when it comes to developing a clean and static website. For clients with static requirements, we recommend integrating a blog. Having a blog for static sites can bring a significant amount of traffic when it comes to Search Engine rankings. Here are 5 reasons why you should spend a little bit more on having a blog.
1) To Market or Promote Something
A fantastic way to market or promote yourself or your business, product or service is through blogging.
2) To Establish Yourself as a Credible Expert
Are you a professional? Do you have many years of experience and knowledge in law? Healthcare? Advertising? Non-profit management? And etc? Well the Blogsphere is the best way for you to establish your credibility as an expert in that field.
3) To Stay Active or Knowledgeable in a Field or Topic
The frequency of blogging contributes to the partial success of your blog. Ideally, one should blog daily or weekly (monthly too). Your audience will love to hear about what you have to say about in regards to the current events or your matters related to your field.
4) To Make Money
Having a blog can help you generate revenue. It can increase leads, donors/investors, and clients! With hard work and commitment, your thoughts and frequency will increase revenue generation if you are a business.
5) To Increase Your Search Engine Ranks (To be Found)
The purpose behind a website is generate awareness for your audience.. Why settle for 5 -10 when you can get 100+ more a day visitors? A blog allow users to generate new content (static websites alone do not). Search Engines LOVE new content. New content in the perspective of Search Engines (Google, AOL, Yahoo, and Bing) help determine how important your website is on the web. The more your blog, the more hits you get, the higher the ranking. It is that simple and that valuable.
Tags: blog, cms, google, search engine, SEO, Wayne Chen